I am going to make everything around me beautiful - that will be my life.   - Elsie De Wolfe

Artist Diva Pyari has designed collections from California to Italy and back again— from printmaking and painting to illustration and calligraphy, jewelry design and graphic design to fashion and textiles.. So when, in 2007, she created her first collection of hand-printed gift cards and wedding invitations, it made perfect sense to call it LINEA CARTA (Italian for 'Paper Line' or 'Paper Collection').

Since then LINEA CARTA has continued to grow, offering an eco-lux selection of goods including custom calligraphy kits & workbooks, hand-printed sustainable linens, and even wallpaper. Diva also designs and styles for hire, often featuring her playful illustration and lettering work for products and branding. She partners with small and large companies— like Anthropologie!, where you'll find her collaborations on exclusive LINEA CARTA collections of mugs, plates, tea towels, decor, and more on the way.

Renowned for her hand-lettering, Diva teaches Modern Calligraphy & Brush Lettering workshops based on her unique style but designed to embolden the artist in each of you!  As well as Diva’s day workshops she also organizes and hosts week long retreats abroad— open to the public and available for private groups & team building. She’s honored to host these workshops and retreats that make space for connecting with your creativity, and for first pick be sure to sign up for our mailing list and follow LINEA CARTA on Instagram :)

This 'About' section wouldn't be complete without mentioning Diva’s number 1 (and 2) inspiration: Her cute lovey dogs Henry & Nico !!! They help balance her workday with walks in the forested hills and playtime at the beaches of northern California where they call home. She also loves to dance and although she’s an amatateur you'll find her many days of the week in a ballet class :)

It will be more beautiful than you could ever imagine.    - Susan O'Malley


If you're interested in talking about a project, have questions, or simply want to say hello, please do get in touch.



Select Clients
Anthropologie, Catbird, Handcraft Studio School, Martha Stewart, Once Wed, Glamour Magazine

Martha Stewart Weddings, Design*Sponge, Better Homes & Gardens, Elle Decor, Instyle magazine, Bride & Bloom, Lucky magazine, Daily Candy, Town & Country, OhSoBeautifulPaper...






Let us make a work of art just for you! Whether its a new logo, addressing special envelopes, or products like no others - it is an honor to be involved in your happy occasion. Contact us with a description of your project.

All wedding orders take a minimum of 6 weeks to complete from the time the artwork is finalized. Custom projects require a 50% deposit to begin work.

Want to carry LINEA CARTA in your store? Fantastic! Contact us and we'll help you with your order ASAP.


Our Policies
As all of our products are handmade, each piece is both imperfect and a work of art. LINEA CARTA is a small but growing business and at this time we do not have the capacity to make returns. However we would like to hear from you and get your feedback.

Your order will generally arrive 7-14 days from purchase. Those products made to order will take a bit longer, where others will take less time. Contact us if you have a particular time constraint.